According to StatCounters data Microsoft’s Bing has overtaken Yahoo! as the number two search engine in the United States and worldwide on Thursday (4th June). Bing has also grabbed a significant market share from Google.
It’s hard to predict if Bing will fall away after the novelty and promotion fade, but for now it looks like Microsoft has a winner. “Steve Ballmer is quoted as saying that he wanted Microsoft to become the second biggest search engine within five years. Following the breakdown in talks to acquire Yahoo! at a cost of $40bn it looks as if he may have just achieved that with Bing much sooner and a lot cheaper than anticipated.”
StatCounter’s analysis finds that in the US Bing leapfrogged Yahoo to take second place on 16.28%. Yahoo! has 10.22%. Google still commands the US search engine market with 71.47%.
Globally Bing at 5.62% has taken a narrow lead over Yahoo! (5.13%). Google worldwide retains 87.62% of the market.
StatCounter Global Stats, a free online service which captures market share battles of search engines, browsers and operating systems including mobile, was launched in March this year.
The StatCounter Global Stats research data is based on four billion pageloads per month. Other regional and country breakdowns can be viewed at: http://gs.statcounter.com
Full press release available here.






June 5th, 2009 at 2:52 pm Hi
nice information you have…so great site…regards
GOOGLE EXPERTS
June 5th, 2009 at 3:45 pm Hi great information …regards
June 5th, 2009 at 3:46 pm The big question now is whether Microsoft will take a big chunk out of Yahoo’s paid search revenue, as mentioned here: http://domusinc.blogspot.com/2009/06/does-microsoft-bing-change-paid-search.html
June 5th, 2009 at 5:02 pm interesting… i am waiting other market research company such as Neilson to compare result with statcounter.
June 5th, 2009 at 5:52 pm No way?! I guess with a network the size that Microsoft has, you’ve got the ability to do something like this, but the results with BING have been less than impressive for me. It will be interesting to see how BING does going forward.
June 5th, 2009 at 6:08 pm Bing is catching yahoo and Google in the search world and I found the background very much interesting and cool. This Decision search engine will provide a unique way to search information and the details given by STATCOUNTER is very much interesting.Looking forward for more news coming from Search Engine Arena.
June 5th, 2009 at 6:23 pm sooooo…. Google still kicks everybody’s butt.Bing hasn’t really changed the world I guess. I see Bing as an improvement over the old Live search engine but it still isn’t Google. Sorry.
June 5th, 2009 at 8:30 pm [...] the StatCounter Blog announced that according to their Global Stats information (which pools all of the traffic data from their [...]
June 5th, 2009 at 10:19 pm [...] within a few days of launching it has already surpassed Yahoo to take the number 2 position in US and global search market according to [...]
June 6th, 2009 at 2:32 am Wow, quite impressive. On the other hand, the results suck, I have to use IE at work and it defaults to bing, not so good.
June 6th, 2009 at 4:43 am You know…I only knew Bing existed a few days ago lol. It will never be Google though but I guess it can come close.
June 6th, 2009 at 4:45 am Oh man…I knew Google was the world leader but I didn’t know it was by that margin…wow! No wonder they control the world wide web.
June 6th, 2009 at 7:59 am [...] seems so, according to the blog of StatCounter Bing outsmarted Yahoo in the market share of the [...]
June 6th, 2009 at 8:06 am Real hot-off-the-press news this – many thanks. Bing seems to return similar results to Google, at least on their first pages. But Bing seem to be shy about giving details for optimising sites for their search engine. Does anyone have any information?
June 6th, 2009 at 9:40 am That’s a good news for the users and hopefully a more tighter competition in search will only make things better.
June 6th, 2009 at 1:49 pm I noticed some more traffic coming to my sites from Bing. Didn’t know what Bing was until I started reading the buzz about it on the internet.